THURSDAY THOUGHTS: Can Brands Steer Clear of Politics & Still be Authentic?
Mar 02, 2017
AP Photo/Geert Vanden Wijngaert
Here's a very interesting article from the Business Insider regarding the near-inevitability of brands having to go "political" to remain authentic. What do you think?
(h/t to my client, Frank Pleticha, for sending the article.)